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Envolver

From Wikipedia, the free encyclopedia

"Envolver"
Single by Anitta
from the album Versions of Me
LanguageSpanish
Released11 November 2021 (2021-11-11)
GenreReggaeton
Length3:13
LabelWarner
Songwriter(s)
Producer(s)Subelo NEO
Anitta singles chronology
"Faking Love"
(2021)
"Envolver"
(2021)
"No Chão Novinha"
(2021)
Music video
"Envolver" on YouTube

"Envolver"[A] is a song by Brazilian singer Anitta from her fifth studio album Versions of Me. It was released as the fourth single from the album through Warner Records on 11 November 2021.[2] "Envolver" is a reggaeton song that hints to desiring a sexual relationship in a casual way, the lyrics incorporate several sexual innuendos and double entendres. A remix of the song featuring American singer Justin Quiles was released on 17 February 2022.[3]

The song and its music video, self-directed by Anitta, went viral in March 2022, after it gained popularity on TikTok, where its "booty-grinding" dance became one of the most replicated. "Envolver" broke a string of records, including the first solo Latin song to reach the top of the Spotify Global Daily chart, which earned Anitta an entry in the Guinness Book of World Records.[4]

Commercially, the song achieved international success in Latin America and became Anitta's most charted song to date. With "Envolver", Anitta had her highest entries on the Billboard Global 200 and Billboard Global Excl. U.S., at numbers two and one, respectively.[5] The song also reached number 70 on the Billboard Hot 100 chart issue dated April 16, 2022, becoming Anitta's highest career peak, and peaked at number one in the Billboard Brazil Songs chart.

In August 2022, Rolling Stone named "Envolver" the 81st best reggaeton song of all time.[6] In the same month, the song won the MTV Video Music Award for Best Latin, making her the first Brazilian to win a category in the awards' history.[7]

Background

[edit]

On 8 November 2021, Anitta released a teaser of the song through her social media.[8] On the following days, the single cover art and a small snippet of the music video were also revealed.[9] The self-directed music video of "Envolver" was released along with the song on November 11. It features Anitta dancing sensually with Moroccan dancer and model Ayoub Mutanda.[10]

A remix featuring American singer Justin Quiles was released on February 17, 2022.[3]

Commercial performance

[edit]

Following its release, "Envolver" broke a string of records. It became the first Latin solo song to reach the top position of the Spotify Global Daily chart, which earned Anitta an entry in the Guinness Book of World Records.[4] It was noted that other Latin songs that had previously reached the number one position ("Despacito", "Mi Gente", "Dákiti", "Havana" and "Señorita") were all collaborations between two or more artists.

"Envolver" also became the most streamed song in a single-day in Spotify in 2022 (7.278 million streams) at the time, biggest streaming day for a female Latin song, as well as the first song by a Brazilian artist to reach the top of the Spotify Global Daily chart.[11][12] Additionally it also became the first song ever to place inside the top 50 of all Latin countries on Spotify. It also broke the record for most one-day streams in Brazil with over 4.5 million plays, a record that was previously held by herself with "Vai Malandra" (2.1 million streams).[13]

Commercially, the song achieved international success and became Anitta's most charted song to date. "Envolver" became Anitta's highest entries on the Billboard Global 200 and Billboard Global Excl. U.S., at numbers two and one, respectively.[5] The song also reached number 70 on the Billboard Hot 100 chart issue dated 16 April 2022, becoming Anitta's second entry overall on the chart, first entry as a soloist and her highest career peak at the time.

"Envolver" also peaked at number one in the Billboard Brazil Songs chart, and number six on Billboard's Hot Latin Songs chart. The song has also peaked within the top ten in the charts of several countries, such as Bolivia, Chile, Colombia, Ecuador, Dominican Republic, Honduras, Mexico, Paraguay, Panama, Peru, Portugal and Puerto Rico, and debuted in the charts of twenty others, including Argentina, Canada, El Salvador, France, Greece, Ireland, Luxembourg, Netherlands, Italy, Spain and Switzerland.

Select year-end rankings
Publication List Rank Ref.
Billboard The 100 Best Songs of 2022: Staff List
89
Best Performance of the VMAs
3
Cosmopolitan Sexiest Music Videos of all time
N/A
¡Hola! 15 Latin Hits That Made Us Dance and Sing in 2022
N/A
Infobae The 100 Best Songs to Receive New Year 2023
19
Jefebet Sexiest Latin Music Videos of 2022
5
Latina Top 20 Songs of 2022
11
Los Angeles Times The 100 Best Songs of 2022
14
Rolling Stone 100 Greatest Reggaeton Songs of All Time
81
The Lawton Constitution The 100 Best Songs of 2022
14
Tidal Best Reggaeton Song of 2021
31
Best Latin Song of 2022
7
Best Songs of 2022
57
UPROXX The Best Songs of 2022
N/A
USA Today Best Performance of the VMAs
4

Live performances and Accolades

[edit]

Anitta first performed the song on her Carnatal show on 12 December 2021.[27] The song was performed multiple other times after that, including Miley's New Year's Eve Party on 1 January 2022.[28] On 24 February 2022, Anitta performed the remix version of "Envolver" with Justin Quiles for the first time on Premio Lo Nuestro 2022.[29] On 15 and 22 April 2022, the song was included in the setlist for the singer's performance on the main stage at Coachella.[30] On June 21, 2022, she performed the song during her European tour, which included countries such as Spain, Portugal, France, Ireland, Denmark, Sweden, Netherlands, Switzerland, and Italy.[31] On 25 June 2022, Anitta performed the song for the first time on the French television show Quotidien.[32] On 28 August 2022, Anitta performed the song at the 2022 MTV Video Music Awards.[7] On 4 November 2022, she performed at the biggest music award ceremony in Spain, the LOS40 Music Awards.[33] On 9 November 2022, Anitta performed at the Rihanna fashion show, Savage x Fenty Show Vol.4 was released on Amazon Prime Video.[34] On 17 November 2022, Anitta performed "Envolver" at the Latin Grammy Awards.[35] On 20 November 2022, she made another performance at the American Music Awards.[36] On 15 December 2022, in an exclusive show for Amazon Music Live, the singer performed various songs, which included "Envolver".[37] On 10 July 2023, the singer performed again at the UEFA Champions League Final Kick Off Show by Pepsi, at the Atatürk Olympic Stadium in Istanbul, Turkey,[38] for an audience of 71,412, with a broadcast reaching over 700 million people worldwide.[39][40][41]

Year presented, name of the award ceremony, category, and result of nomination
Year Award ceremony Category Result Ref.
2022 Área VIP Award Hit of the Year Nominated [42]
Capricho Awards Hit of the Year Won [43]
CONTIGO! Online Award Song of the Year Nominated [44]
Latin Grammy Awards Record of the Year Nominated [45]
Best Reggaeton Performance Nominated
Latino Show Music Awards Song of the Year Nominated [46]
TikTok Viral Song Nominated
Videoclip of the Year Won
Los 40 Music Awards Best Latin Collaboration Nominated [47]
MTV Millennial Awards Viral Anthem Nominated [48]
Viral Bomb Won
MTV Millennial Awards Brazil Global Hit Nominated [49]
Choreography Nominated
MTV Video Music Awards Best Latin Won [50]
Multishow Brazilian Music Awards Song of the Year Won [51]
Hit of the Year Nominated
Best Music Video TVZ Nominated
NRJ Music Awards International Song of the Year Nominated [52]
Premios Juventud The Catchiest Song Nominated [53]
The Hottest Choreography Won
Best Social Dance Challenge Nominated
Viral Track of the Year Nominated
Prêmios Likes Brasil Streaming Trophy to the Legend Won
Premios Musa Internacional Latin Song of the Year Nominated [54]
Prêmios Tu Música Urbana Song of the Year Nominated [55]
SEC Awards Song of the Year Nominated [56]
Splash Awards Hit of the Year Won [57]
The Pop Hub Awards Najlepsza Choreografia (Best Choreography) Nominated
TikTok Awards A Hit is a Hit Nominated [58]
Viva Latino - Spotify Favorite Song of 2022 Won
Women's Music Event Awards Best Latin Music Won [59]
2023 iHeartRadio Music Awards Best Music Video Nominated [60]
TikTok Bop of the Year Nominated
Latin American Music Awards Best Urban Song Nominated [61]
Premios Lo Nuestro Song of the Year Nominated [62]
Pop-Urban Song of the Year Nominated
Urban - Song of the Year Nominated
Remix of the Year Nominated
SESAC Latina Music Awards Song of the Year Pop/Latin Rhythm Won [63]
Top 50 Music Awards Best Song Nominated [64]

World Records

[edit]
Publication Year World Record Record Holder Ref.
Guinness World Records 2022 First solo Latin artist to reach No.1 on Spotify Anitta [65]
First female solo artist to win Best Latin at the MTV Video Music Awards [66]

Charts

[edit]

Certifications

[edit]
Certifications for "Envolver"
Region Certification Certified units/sales
Brazil (Pro-Música Brasil)[150] 3× Platinum 120,000
Canada (Music Canada)[151] Gold 40,000
France (SNEP)[152] Platinum 200,000
Italy (FIMI)[153] Platinum 100,000
Mexico (AMPROFON)[154] 4× Platinum+Gold 630,000
Poland (ZPAV)[155] Gold 25,000
Portugal (AFP)[156] 4× Platinum 40,000
Spain (PROMUSICAE)[157] 2× Platinum 120,000
United States (RIAA)[158] Diamond (Latin) 600,000
Streaming
Chile (PROFOVI)[159] Diamond 18,766,377[159]

Sales+streaming figures based on certification alone.

Release history

[edit]
Release dates and formats for "Envolver"
Region Date Format(s) Label Ref.
Various 11 November 2021
  • Digital download
  • streaming
Warner
Italy 25 March 2022 Radio airplay

Notes

[edit]
  1. ^ Spanish for "to involve".[1]

References

[edit]
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  150. ^ "Brazilian single certifications – Anitta – Envolver" (in Portuguese). Pro-Música Brasil. Retrieved 21 March 2022.
  151. ^ "Canadian single certifications – Anitta – Envolver". Music Canada. Retrieved 23 September 2022.
  152. ^ "French single certifications – Anitta – Envolver" (in French). Syndicat National de l'Édition Phonographique. Retrieved 16 October 2023.
  153. ^ "Italian single certifications – Anitta – Envolver" (in Italian). Federazione Industria Musicale Italiana. Retrieved 18 September 2023. Select "2023" in the "Anno" drop-down menu. Type "Envolver" in the "Filtra" field. Select "Singoli" under "Sezione".
  154. ^ "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Retrieved 19 July 2022. Type Anitta in the box under the ARTISTA column heading and Envolver in the box under the TÍTULO column heading.
  155. ^ "OLiS - oficjalna lista wyróżnień" (in Polish). Polish Society of the Phonographic Industry. Retrieved 20 November 2024. Click "TYTUŁ" and enter Envolver in the search box.
  156. ^ "Portuguese single certifications – Anitta – Envolver" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved 24 August 2023.
  157. ^ "Spanish single certifications – Anitta – Envolver". El portal de Música. Productores de Música de España. Retrieved 1 December 2022.
  158. ^ "American single certifications – Anitta – Envolver". Recording Industry Association of America. Retrieved 17 January 2023.
  159. ^ a b PROFOVI Galardones
  160. ^ Citations regarding the release of "Envolver" by Anitta in various selected countries:
  161. ^ Mompellio, Gabriel (25 March 2022). "Anitta – Envolver | (Radio Date: 25/03/2022)" (in Italian). Radiomonitor. Archived from the original on 16 November 2022. Retrieved 16 November 2022.